Trade Marketing Manager (POSITION CLOSED)

Kloverharris Limited – Our client is currently recruiting suitably qualified candidates for immediate employment into the position below:

Trade Marketing Manager

Job TypeFull Time
QualificationBA/BSc/HND MBA/MSc/MA
Experience 10 years
Job FieldSales / Marketing / Retail / Business Development

Department: Marketing
Line Manager: Chief Marketing Officer

Job Aim

Responsibilities include the creation and execution of customer-specific trade marketing programs with the objective of building brands and driving sales.
Duties and Standards – Measurable in terms of time, cost, quality or quantity

Increasing the demand at Key Distributor, wholesaler, retailer level to compliment brand management at the consumer level.
Category Management: working with each Brand Manager (planogram, promotion, merchandising, communication) for key accounts or special projects.
Organize and conduct trainings for KDs/Retail outlets staff.
Development and execution of trade / consumer promotions including pricing, sales estimates, operations liaison and POS development.
Recommend and develop local market promotions to promote sales.
Provide feedback to management on new product launches or re-launch initiatives.
Identify non- performing channels/channel outlets, define and implement strategies to develop them.
Liaise with the marketing department (head office) to ensure adequate supply of communication materials for brand visibility.
Proactively communication and build relationships with global Marketing teams.
Education and Experience

BSc in (any) Social Sciences
MBA (optional)
Over 10 years of relevant work experience.
3 years of experience in sales strategy development and management.
Proficiency in MS Words, Excel and PowerPoint.
Work Conditions:

Frequent long hours
Frequent travel outside station.